Batlow Apples logoCan’t find your favourite apple at the supermarket all year round?

It might be because the variety is protected by a trademark, a plant breeder right (PBR) and production is limited.

This method of managing supply to improve grower returns could be the way of the future for some of the country’s fruit growing districts.

In south-west New South Wales the Batlow Fruit Co-Operative is making the rollout of PBR varieties a priority.

“We don’t have any plans to plant another tree that is not one of these protected varieties,” said the Co-Op’s general manager John Power.

The region has already had success with several PBR varieties including Jazz and Kanzi.

This year the district produced 30 per cent of the national crop of Kanzi, which is the fastest growing variety in Europe.

“We’ve had them in the ground six years now, so we’re starting to produce reasonable volumes of that fruit,” he said.

“So we grow that variety, we pack it and we help other local growers who are in our co-operative source those trees.

“We see a lot of future in those PBR varieties.

“It gives the grower a better idea of what return they’re going to get over the long term.”